Impact in Action
See how we help our partners tame data complexity to drive decisions, secure profit through strategic pricing, and decode the path to growth.
Technology & SaaS
UK Smart Home Technology Provider: Product Analytics Identifies £1M+ Annual Savings
Senior executives needed objective analysis to evaluate prototype trial performance. Cohort analysis demonstrated 20% more first-time fixes and 44% fewer repeat visits, identifying £1M+ annual savings potential.
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Telecommunications
Global Telecommunications Provider: Advanced Analytics Achieves 95% Churn Prediction Accuracy
Existing churn models overstated rates by failing to distinguish true churners from rotational customers. Fingerprint-based predictive model achieved 95% accuracy, improving retention by 8% and reducing campaign spend by 20%.
Read Case StudyTelecommunications
Telecommunications Provider: Predictive Choice Modelling Achieves 93% Accuracy
Complex customer preferences made new service rollout planning difficult. Decision tree algorithms achieved 93% behaviour prediction accuracy, enabling 8% subscription uplift and 12% cross-sell improvement.
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Entertainment Ticketing Platform: Personalisation Drives 15% Conversion Growth
Complex multi-channel interactions required better understanding of customer preferences. ML-powered next-best-offer system achieved 15% conversion increase and immediate 13% lift in average order value.
Read Case StudyTechnology & SaaS
PE-Backed B2B Platform: Usage-Based Pricing Transformation Targets 35% ARR Growth
Unlimited usage model created value inversions and missed upgrade opportunities. Hybrid pricing with tiered subscriptions and usage-based architecture achieved 92% customer fit and identified 35% additional ARR opportunity.
Read Case StudyTransport & Logistics
Leading UK Logistics Provider: Customer Segmentation Drives 16% Sales Uplift
Limited customer insights hindered effective marketing campaign targeting. RFM segmentation identified 12 distinct profiles and 4 targeted communication streams, projecting 16% sales uplift in at-risk segments.
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Major UK Transport Operator: Real-Time Threat Intelligence Enhances Cybersecurity
Increasing cyber attack sophistication required proactive threat detection across complex infrastructure. Tree-based anomaly detection delivered end-to-end visibility, reducing false positives whilst detecting unknown threats.
Read Case StudyFinance & Government
Government Agency: Predictive Analytics Prevents £15M in Fraudulent Claims
Rising fraud sophistication required enhanced detection capabilities with better resource allocation. Predictive risk scoring prevented £15M in fraudulent claims, reducing false positives by 60% and improving early detection by 30%.
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Big 4 Consulting Firm: Analytics Platform Reduces Analysis Time from Weeks to Days
Transaction advisory and deal execution required rapid analysis of complex datasets. Integrated analytics platform reduced transaction analytics from weeks to days, improving insight delivery by 50%.
Read Case StudyRetail & Distribution
Regional Convenience Retailer: Advanced Analytics Identifies 7-10% Margin Uplift
Razor-thin margins required precise promotional management and inventory optimisation. Machine learning market basket analysis uncovered purchase patterns, identifying 7-10% margin uplift potential.
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UK Retail Services Network: Data Transformation Drives 30% Efficiency Gain
Fragmented data across multiple teams prevented visibility over end-to-end processes. Unified data architecture with journey mapping delivered 30% improvement in recruitment efficiency and 60% faster reporting.
Read Case StudyTechnology & SaaS
PE-Backed Automotive Technology Company: Pricing Strategy Enables Market Expansion
Legacy pricing model created revenue unpredictability and limited expansion opportunities. Hybrid subscription SaaS model enabled expansion into 3 new markets with tiered support packages and improved predictability.
Read Case StudyTechnology & SaaS
Global FinTech Platform: Pricing Simplification Drives 15% ARPU Growth
Over 1,000 fragmented tariffs caused pricing complexity and revenue leakage. Four-tier subscription model with discount governance delivered 15% ARPU growth, 4% immediate uplift, and 60% fewer billing exceptions.
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PE-Backed SaaS Company: Pricing Transformation Targeting £250M Growth
Fragmented legacy pricing created revenue leakage and missed cross-sell opportunities. Unified three-tier subscription model with CPQ automation targets £250M incremental revenue and streamlined sales execution.
Read Case StudyRetail & Distribution
European Electronics Retailer: Warranty Analytics Improves Forecasting by 45%
Fluctuating warranty claims made profitability unclear and forecasting inaccurate. Lifetime value analytics with cohort segmentation revealed revenue concentration and pricing opportunities, improving forecasting by 45%.
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